About Nexus

Maya Angelou once said that ‘there is no greater agony than bearing an untold story inside you’. We couldn’t agree more. And that’s the reason why we at Nexus are storytellers.

We tell stories to people who have come from far and wide, but live right next door. But we tell it to them by incorporating their own stories – stories that celebrate cultural differences; stories that speak to them; and stories they hold dear.

Canada’s multicultural communities have one thing in common, they want to be heard and spoken to, not just as consumers but as individuals with history, culture and power of consumption. At Nexus, we tailor our strategy to reach these communities by ‘telling’ rather than ‘selling’ brand stories.

The Nexus team too has its own stories. With personal and professional experience in India, Pakistan,
Hong Kong, China, Dubai and then some more, our team members understand and relate to the communities we serve.